DID YOU KNOW?
In a world saturated with so many messaging channels like WhatsApp and Viber, and social media platforms like Facebook and Twitter, it's easy to think that these email apps for Android have lost their significance. Sure, these digital innovations may all have drastically changed the way we interact and connect with people. Yet, when you look beyond the surface level, you would know that there's more to email than we ever thought. This particularly holds true in the digital marketing realm, and more specifically, for brand marketers. You find that hard to believe? Well, did you know that 47% of consumers still prefer receiving an email from retailers? In fact, email is still one of the most popular activities online.
Yes, email remains to be a strong force in the business world, at least for consumers. You might be wondering how this happened. One of the factors - as unsavory as it sounds - is because email messages are so easy to discount or ignore. Aside from that, consumers are also given the chance to unsubscribe from the brands. Despite this, a study from Yes Lifecycle Marketing revealed that this isn't always the case. According to the report, people are likely to open email messages with compelling subject lines. This includes personalization, analysis of customer data, and making an effective offer that includes free shipping. For instance, a personalized subject line that offers a discount and free shipping is likely to get more attention than ones that do not empathize with customers. Now, why don't you try the best email apps for Android listed here?