What are the best resources to make a promotional video?

asked by Anonymous
186 contributors
19 solutions
  1. 23

    #1PowToon (Google Extension)

    PowToon (Google Extension)
    PowToon lets you create awesome animated videos and presentations for free... in under 10 minutes!

    Windows, Mac


    Gerald Hudson
    Written on March 18, 2017
    "I am not great with video editing so I need something simple that would help me make video. PowToon is just the right tool I was looking for. It's a Google Chrome Extension but don't let that fool you. It's full of useful feature and best of all it's free! I haven't try it on a tablet computer yet but I suspect it's going to work wonderfully."
  2. 23

    #2Adobe After Effects CC

    Adobe After Effects CC
    Adobe After Effects CC is a video editing software offered by Adobe Systems and is a part of their Creative Cloud applications. It is capable of creating visual effects and motion graphics, aside from keying, tracking, and compositing.

    Windows, Mac

    $20.99- Free trial available

    Keith Newman
    Written on January 26, 2017
    "I volunteer at a non-profit and had to make a promo video for an event. I decided to take this task because I thought it would be fun, even though I have no background in video making. I've also wanted to try it though, and I found Adobe After Effects was good way to get going. I had some videos of people doing stuff, and some logos and texts and stuff, and I had to put them together in a way that looked good. After Effects turned out to be pretty easy to use. The interface is pretty intuitve, and I got to try a lot of different options to see what worked best. This was fun and I want to do more of these and I'll stick with After Effects."
  3. 21



    Videoshop is free and an easy-to-use video editor with fast editing tools, filters and many other effects for personalizing your videos which can be shared to your social media accounts. 


    iOS, Android

    Free- With in-app purchases

    Kai Wang
    Written on March 16, 2017
    "I needed to make a promotional video for my small business. I didn't have a big budget so I had planned to find a video editor to do it myself. Videoshop allowed me to use music and text overlays to make an exciting and informative video for my business!"
  1. 19



    Animoto Video Maker turns your photos and video clips into shareworthy marketing videos or slideshow videos, for personal or professional use (i.e. on social media). You can tell your photo story in minutes.


    Web, Android, iOS

    Free- Varies by plan

    Frances Hicks
    Written on April 27, 2017
    "I have been tasked with making a social media video for our company, and checked out Animoto. I found their three subscription offerings awesome. I chose the largest one and was able to set to work immediately. Animoto gave me lots of resources to work with and my video looked like a professional did it."
  2. 17



    Magisto is a smart video editor application which has the capability to make professional looking videos. This app is recommended for people who do not have any prior formal video editing skills. It is available for iOS and Android devices.


    Web, Android, iOS

    Free- Varies by plan

    Ethan Shaw
    Written on January 13, 2017
    "As a small business owner I often struggle with some of the things that large companies take for granted. For example, marketing my business in a professional and effective way has been a daunting challenge for me. Magisto solves this problem for me, and my business and peace of mind have been so much better since using this service."
  3. 14


    MakeWebVideo is an online animation video maker for creating promotional business videos, such as explainer videos, corporate videos, and intros.

    Free- one-time payment for 1 Full HD video

    Benjamin Harper
    Written on April 1, 2017
    "In my field of work, I've had to make a number of videos to advertise a website. I've always felt that there is a lack of services to help with this. MakeWebVideo offers almost anything you could need for this. It also has an easy to use interface, allowing anyone from almost any technical level to utilize it."
  4. 13

    #75 Tips for shooting promotional videos

    5 Tips for shooting promotional videos
    In this video, you can see different tips for make videos for Social Media from the 'influencer' Nick Ovalle.


    Gerald Perry
    Written on March 20, 2017
    "Having never shot a promotional video before, I was at a loss as to where I should even begin. This short Youtube video gave me a leg up, walking me through all I needed to know in order to make my company's advertising effective. If you're new to promotional advertising, you should definitely watch this."
  5. 11



    Snagit is a software which allows users to record screen activities, take screenshots, and edit images. The software is considered by many to be the best screen-capture tool in the market and even offers a free trial.


    Windows, Mac


    Juan Carlos Varela
    Written on March 9, 2017
    "I couldn't get any reviews for my app, until finally i stumbled across Snagit. I was able to EASILY capture the game play of my app, to make it look more enticing. I started making videos for my app only a few days ago and I have already seen 1,000 of people checking out my app!"
  6. 9

    #9Adobe Premiere Pro CC

    Adobe Premiere Pro CC

    Adobe Premiere Pro is one of Adobe's flagship products. It is a set of video editing packages that supports high-resolution videos with the integration of After Effects and Photoshop geared towards professional editing.



    $20.99- Varies by plan

    Scott Jordan
    Written on March 8, 2017
    "I used Adobe Premiere CC to make an ad video for a friend of mine. He needed my help to make a video he wanted to post on his business' website to promote their new product. He's illiterate when it comes to computers, and his usual tech guy was out of town due to family matters. So he turned to me. I obliged. Using Adobe Premiere CC to make the video was an easy and simple affair. he software makes the process of editing video simple and easy to do."
  7. 7



    iMovie is a video editing software application. Browse your clips and create Hollywood-style trailers and stunning 4K-resolution movies. You can even start editing on iPhone or iPad, then finish on your Mac.


    Mac, iOS


    Víctor Chávez
    Written on April 29, 2017
    "IMovie is an excellent and accessible movie editing program for both iOS and OSX. You can edit home videos taken with your devices in iMovie by adding music scores and images from your library, and applying filters and effects. Once completed, you can easily share your promotional video from iMovie via e-mail or upload to YouTube, Facebook, or Vimeo."
  8. 5

    #11[TUTORIAL] How To Make A Promotional Video

    [TUTORIAL] How To Make A Promotional Video
    In this video, you have some tips on how to create a promotional video and different links to record, edit and get music without paying royalties.


    Steven Berry
    Written on March 20, 2017
    "The video was clear and easy to understand with pretty good production quality. I think that this video could be useful for those who are absolute beginners to the subject, like myself."
  9. 4

    #12Promo Video Ideas - Top 5 Best Promo Videos For Businesses

    Promo Video Ideas - Top 5 Best Promo Videos For Businesses
    In this video, Stephen Mills shows you 5 promotional video ideas, plus some examples of promotional videos that will help inspire your next video.


    Bryan Pearson
    Written on April 17, 2017
    "Promo Video Ideas is a must watch if you are looking for information on making a great promo video for your business. This was very eye opening for me and gave me tons of tips on what I needed to do for my promo. I was definitely struggling with my video and after watching this, I was able to make a fantastic video for my business. Would definitely recommend. "
  10. 1



    YouTube is an online video sharing and streaming website that enables content creators to share their work across the platform's large user base and network. It's also available as an app for Android and iOS mobile devices. 



    Alfredo Téllez
    Written on March 9, 2017
    "Youtube is the best site for video content on the internet, and I've found out that they offer 'creators' help and support with creating and uploading videos, and managing channels. I also have hundred of thousands (millions?) of videos to pull inspiration from when deciding how to make my first promotional video. "
  11. 0


    Goanimate is a stylish cartoon maker. You can try it for free during 14 days. Choose a creative theme, a background, modify it, add some characters and give them poses, and finally add voices and sound effects.

    Varies by plan

    Benjamin Adams
    Written on February 5, 2017
    "Goanimate worked extremely well in assisting me with solving problems with making effective promo videos. It is seriously an excellent tool for businesses looking to create cartoon-based promos that are fun and memorable, but also professional and with specific take-aways. The service is powerful but easy to use, I'd personally recommend it completely."
  12. 0


    Sellamations create custom Doodle animation videos for you. For your site, presentation, introduction or anything you need.

    Free- (needs request information)

    Christopher Morales
    Written on June 20, 2017
    "Woww. There's no limit to what Sellamations can do when it comes to creating doodle animation videos. All you have to do is think of a script for your promotional video and feed it into their application and it is brought to life."
  13. 0

    #16Common Craft

    Common Craft
    Common Craft is a small instructional video company owned by Sachi and Lee LeFever in Seattle, Washington, USA. Their complete library of videos is available through a subscription. Members have online access to entire library of videos, which can be embedded, downloaded or displayed on mobile devices.

    $49- Year. Varies by plan.

    Phillip Parker
    Written on January 29, 2017
    "If you want to learn how to do something, you might want to start with already free services first. There are a lot of existing free sources out there, like YouTube..If you need more than that or are looking at something really complex, this might be the way to go though."
  14. 0

    #17Avid Media Composer 8

    Avid Media Composer 8
    Avid Media Composer is on of the most professional edition tools used to edit and compose video and movies in a non-linear environment. It includes features that will help you on your project like dialog search, audio editing, add plugins and many other tools more.


    Free- Free Trial $49.99 per month

    Grace Meng
    Written on October 4, 2017
    "Most important: THIS IS NOT A TOY. This is a professional suite of audio and video editing tools and definitely not for the beginner or even most A/V hobbyists. If you're not sure if Avid MC8 is for you, then give the 30-day free trial a go before diving in. If you find it is what you need (it was way more than I personally needed), then you can purchase the package."
  15. 0



    Blurbiz is a Cloud-Based Platform to Create, Distribute and Monetize Vertical Videos. The site helps users create videos for their different social media platforms like Instagram, Facebook, and Twitter.



    Timur Daudpota
    Written on January 18, 2019
    "I do drop shipping and I use It to create promotional videos for my products that I then push on to run Facebook and Instagram Ads. One of the must use tool in my arsenal"
  16. 0



    Wideo is an online video creation tool for creating video promo presentations. With Wideo you can create, edit and share animated videos easily.


    $10- 79 month

    Jeffrey Newman
    Written on December 31, 2017
    "If you need to create animate videos for fun, for you business or whatever reason, the best in the market is wideo. Is have used it for my business and i am very satisfied with the product. "


Best What are the best resources to make a promotional video
1PowToon (Google Extension)Software 23 Free
2Adobe After Effects CCSoftware 23 Paid
3VideoshopApps 21 Free
4AnimotoApps 19 Free
5MagistoApps 17 Free
6MakeWebVideoWebsites 14 Free
75 Tips for shooting promotional videosVideos 13 Free
8SnagitSoftware 11 Paid
9Adobe Premiere Pro CCSoftware 9 Paid
10iMovieSoftware 7 Free

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