DID YOU KNOW?
Did you know that the top 3 most watched sports events in TV history are the Fifa World Cup, Tour de France, and the Olympic Games? Aside from entertainment and politics, television viewers really have a fascination for sports. Sport has the ability to capture the attention of a worldwide audience and unite them regardless of race or language they speak. Being a sports fan and having a team you support will allow you to get attached to co-fans and will probably make you wanna celebrate every time they win or feel the pain over their loss even without knowing them personally and that is the power of sports.
It may not be surprising that the Fifa World Cup is the most watched sports event. This international football competition only happens every four years which makes it a highly anticipated content for sports TV. Fifa World Cup 2018 is record-breaking in terms of audience reach because more than half of the world’s population tuned in. Over 3.5 billion viewers combined watched the 2018 World Cup according to the audience data for official broadcast coverage of the 2018 FIFA World Cup. Sports fandom is not just about live game coverage though. Sports documentaries, reality shows, sports TV series, and sports biopics are pretty popular too. Big TV platforms and top media services like Netflix sports streaming and Hulu sports gives easy access to these sports programs.