DID YOU KNOW?
Did you know the 2016 Chinese television drama Ode to Joy became the top urban-themed Chinese TV drama of all time? It is also one of China’s most popular domestic series overseas and has been screened in more than 10 countries from Asia to North America. However, when the show first started airing it only received a viewership rate of 0.49 percentage but soon climbed up to the top with a viewership rate of 1.92 percentage. The show has obtained more than 200 million views and still counting on YouTube surpassing Nirvana In Fire, which was the most popular Chinese show on the video streaming platform before. Additionally, it has been hailed as China’s counterpart to the American television shows Big Bang Theory and Friends. An article written on Chinese website mt.sohu.com, claimed the reason the show became popular was not only due to its high production quality but because it revealed the realistic portrayal of life and a window for the international community to know more about China.
Famous Sina Weibo microblogger Yule Ziben Lun stressed Ode to Joy breaks from the usual nature of recent Chinese TV dramas, especially South Korean shows which often feature a pure and kind-hearted Cinderella-like figure that earns the love of a handsome and wealthy man by the end of the series. It comes as modern Chinese shows have been gaining traction among Western viewers although Chinese TV has been long dominated by historical shows. Even some shows which received a lukewarm response in China have gotten a warm welcome overseas. This follows the exportation of Chinese TV series to more than 2,000 countries and regions. Huace CEO Zhao Yifang believes the growth of Chinese TV series in popularity will make an even greater contribution to the communication and exchange of cultures.